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| Introduction | ||||
KM100 market research is a fast-growing research agency. It integrates market research techniques and sector-specific knowledge to offer a range of strategic and tactical analyses, specific actionable solutions and marketing consulting service for your specific needs. We have experienced research experts in market research, consumer studies, brand building, advertising effectiveness evaluation, satisfaction research, and sector studies. Using technologically advanced research methods and techniques, our project managers provide the insights you need to drive your business forward. Most of our researchers have multidisciplinary education background and work experience in statistics, sociology, psychology, |
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| marketing, management, or special expertise in the area of finance, automobile, and telecom. All of our project managers have MBA/EMBA education background or at least 5 years work experience in specific sectors. | ||||
| Network | ||||
KM100 has branches and partners all over China , and conducts surveys throughout China in more than 150 cities and rural areas. We have top-quality and sector-specified research teams and skilled interviewers that offer you the standardized quality service by collecting primary data and information efficiently and accurately. |
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| Sectors we specialize in | ||||
| ■ Finance/Insurance ■ IT/Telecom/Electronics ■ FMCG ■ Health care ■ Tourism/Entertainment/Media ■ Auto Industry ■ Real Estate ■ And other consumer products | ||||
| Clients | ||||
| ■ S∧msung■ CCTV ■ HiSense ■ Michelin ■ Yili ■ ICBC ■ GuoMe ■ Lenovo |
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| Service | ||||
For both new products and mature brands, KM100 offer you targeted and customized solutions to optimize your marketing decision at every step of product lifecycle. Our service covers NPD phase, commercial phase and after-sale phase. In short, we help you identify new market, measure market potential, choose target or potential consumer groups, identify their needs, design communication messages for promotion and advertisement, and gain feedback to evaluate customers satisfaction and the effectiveness of advertising and promotions. |
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| Qualitative Research | ||||
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Qualitative Research is about investigating the market through explorative research service. Our research professionals understand and utilize the latest research techniques, giving you the best in-depth results. ■ Focus Groups, Mini Groups ■ In-Depth interviews ■ Observation, Accompany shopping |
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| KM100 MARKET RESEAECH CO., LTD. Room A-20F, Majestic Garden , No.6 Middle of Beisihuan Road , Chaoyang District, Beijing 100029, P.R. China Tel: 8610-82251502 / 82251655 E-mail:km100@km100.com.cn |
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